Overview
A spreadsheet built for teams that want AI transformations and direct integrations inside the grid.
Key features
- AI cell transforms
- Native integrations
- Publish and share dashboards
- Python and JS cells
- Team workspace controls
Trial checklist
Use one real planning/reporting workbook with live integrations. Verify whether cell-level AI transforms actually shorten prep time. Share a published dashboard and check access/update behavior. Repeat the same workflow in Airtable AI or Notion AI before deciding.
Use category-specific evidence
Arena Text Leaderboard [1] ↗ · LiveBench [4] ↗ · Artificial Analysis methodology [5] ↗
Arena Text is a human-preference leaderboard from anonymous pairwise battles. Its rank is the model's position; its rating is the statistical preference score; and any ± value is a confidence interval, not a guarantee of quality. See benchmark policy →
Pricing
Current official summary: Free: $0 forever, 5 AI tasks/month, manual data import, 10 integration accounts, 3 guests. Plus: $8/month per user billed monthly or $6/month billed annually, 200 AI tasks/month, daily data automation, 10 integration accounts, 10 guests. Pro: $79/month + $8/month per user billed monthly or $59/month + $6/month per user billed annually, 1,000 AI tasks/month, per-minute data automation, 100 integration accounts, 200 guests, video support. Enterprise: custom pricing with custom AI models, advanced API endpoints, SAML SSO, and a dedicated CS manager. Prices are net, exclusive of applicable sales tax or VAT.
Open verification questions
- The Terms of use are dated June 2023 and the Privacy Policy February 2025; current AI-feature-specific data-use practices may differ.
- The Terms do not provide an explicit AI-output ownership or commercial-use clause.
- Enterprise pricing above the published tiers is quote-specific.
Official pricing page checked 2026-09-01. Rows is operated by Rows GmbH, Berlin, Germany. Terms of use dated June 5, 2023 note that services are offered to entrepreneurs or businesses. Rows joined Superhuman; the terms page footer references superhuman.com/legal/terms. The Terms grant Rows a royalty-free, worldwide, transferable, perpetual license to use user feedback. The Privacy Policy (February 3, 2025) describes processing of Customer Account Data, Customer Spreadsheet Data, Partner API Integration Data, and Stored Integration Data under GDPR.
Pricing changes often — verify current plans on the official site before buying. Dated snapshots: Pricing Watch.
Use cases
- Data-enriched planning
- Integrated reporting
- Marketing and finance ops
- Client-facing dashboards
Pros
- Built-in integrations
- AI transforms in cells
- Clean sharing model
Cons
- Smaller ecosystem than Excel/Sheets
- Advanced formulas differ from Excel
Who Rows is for
Rows is aimed at teams and individuals who need ai-native spreadsheet with integrated data connections. It is designed for productivity workflows where output quality, adoption effort, and operating cost all matter. Compare alternatives first if you require self-hosting, unusually deep customization, or tighter policy controls than the official plan provides.
Buying decision
AI-native spreadsheet with integrated data connections is the repeated job you need to improve.
Smaller ecosystem than Excel/Sheets.
Run the trial checklist above and verify the current plan limit on the official pricing page.
Verdict
Bottom line: Rows has an AIToolsEssentials editorial score of 4.4/5. Built-in integrations. The main trade-off to weigh: smaller ecosystem than excel/sheets.
Test it against one real task from your workflow this week — that tells you more than any review.
How Rows compares
Within productivity, Rows goes up against Gamma, Airtable AI, Microsoft Copilot and 5 others. Its edge is built-in integrations. Weigh that against the cons above — especially: smaller ecosystem than excel/sheets — then check our side-by-side comparisons for task-level results before you commit.
How we evaluated
The AIToolsEssentials rating is an editorial score—not an external benchmark. It summarizes job fit, likely output quality, ease of adoption, and operational cost using published product information, benchmark context where the exact model is identifiable, and the repeatable trial checklist above. Benchmarks never determine the final product rating by themselves. See our editorial methodology, evidence ledger, and benchmark evidence policy.
Frequently asked questions
Is Rows free?
See the official pricing summary and source links above. Plan limits and integration counts can change.
Rows vs Airtable AI?
Rows is spreadsheet-first with live integrations; Airtable is database-first with AI fields. See our productivity tools guide.